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Dresner Group Blog

Our technology blogs feature IT tips and best practices for businesses in Columbia, Baltimore, and Bel Air.

Tip of the Week: Stop LinkedIn from Using Your Data to Train AI

Tip of the Week: Stop LinkedIn from Using Your Data to Train AI

Artificial intelligence is everywhere, and it is making data more valuable than ever. This is because AI platforms rely heavily on data to function effectively. Many platforms and services collect data from their users to fuel these algorithms. LinkedIn has recently been found to do this—by default—without properly informing its users or updating its terms of service.

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Staying Safe on Social Media in 2024

Staying Safe on Social Media in 2024

You can do everything in your power to secure your social media accounts and lock down your privacy settings. Still, at the end of the day, social media users expose themselves to a torrent of information and content every time they log on. As a civilization, we’ve never really had something like this before. These platforms curate content that the user wants to see to keep the user coming back and staying longer. It’s inherently designed to be enticing and addicting, which is dangerous for certain individuals.

Then, there are scams and an endless stream of grifts that pose a wide range of additional problems for users.

Let’s talk about ways you and those you care about can be safer on social media.

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Protecting Your Identity and Privacy on Social Media in 2024

Protecting Your Identity and Privacy on Social Media in 2024

Social media is constantly evolving, and if the big social networks had it their way, it would be the only place people go when they log onto the Internet. Whether you have strong feelings for or against social media, or perhaps you are indifferent, it’s important to understand how to protect yourself when using social media.

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Opportunities Only Matter if You Embrace Them

Opportunities Only Matter if You Embrace Them

Businesses need a certain degree of good fortune to continue to grow in the manner in which they project when they hang out their shingle. With so many businesses failing after a very short time, taking advantage of the opportunities you’re given is extremely important. In this month’s newsletter, we’ll go through some of the things that a business can do to take better advantage of some opportunities. 

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Your Facebook Account is Worth More to Cybercriminals than You Might Think

Your Facebook Account is Worth More to Cybercriminals than You Might Think

In both business and personal life, Facebook and other social media platforms have become a pretty fundamental part of how people do things. Not only do we keep in touch with our friends and families, we manage our business’ reputations through these accounts.

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Are You Oversharing Your Personal Information?

Are You Oversharing Your Personal Information?

Businesses tend to collect and capture consumer data in an effort to provide a better experience or find new customers. Many of these businesses will package this information together and sell it to marketing companies. Consumers often don’t know how to opt out of this kind of activity and, thus, wind up oversharing information. This week, we want to highlight these issues and address how you can keep your personal data from being collected without your consent.

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Tip of the Week: Unfollowing a Facebook Contact

Tip of the Week: Unfollowing a Facebook Contact

Social media can be difficult to navigate due to how overstimulating it can be. Sometimes it is beneficial to unfollow people or pages that are either no longer relevant to you or are not doing anything for your mental health. To help you detox your social media feed a little bit, let’s discuss how you can unfollow someone on Facebook.

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Discussing the Modern Search Engine, Part 2

Discussing the Modern Search Engine, Part 2

In our last article, we started to tell you about the search engine and outlined Google's complete predominance of the space. This time around, we will take a closer look at a couple of other search engines that you may or may not have heard of, and how they stack up to Google Search.

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Discussing the Modern Search Engine, Part 1

Discussing the Modern Search Engine, Part 1

Google is a tool that everyone uses to varying degrees, but the reality is that Google is but one search engine. There are others out there, and while they perform similar functions, there is a reason why Google is synonymous with web browsing. Let’s take a look at why Google is so popular, as well as how it works to give you the best search results.

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Tip of the Week: Improve LinkedIn Privacy

Tip of the Week: Improve LinkedIn Privacy

Have you ever received an email notification that someone has checked out your LinkedIn profile? While you might be flattered in the moment, you might then suddenly notice that LinkedIn is doing the same thing to you, telling others when you have looked at their profile. While this isn’t always a bad thing, and can even be good for networking, you might want to adjust this setting so that your privacy can be maintained a bit better.

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Social Networking Sites are Far From Immune to Cybersecurity Threats

phishingAttack

One of the more overlooked parts of cybersecurity attacks involves social media and social engineering tactics targeting it. If you’re not careful, you could be putting yourself at risk of attacks through social media. How can you ensure that your staff members are keeping security at top of mind even when using social media? Let’s find out.

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Social Media Conditions People to Let Their Guard Down

Social Media Conditions People to Let Their Guard Down

How often do you check social media only to find your news feed clogged with your friends and family sharing the results of quizzes like, “Which Star Wars character are you,” or “What’s your superhero name based on your birthday.” While these quizzes might seem harmless on the surface, they often hide a far more sinister agenda, one which uses the personally identifiable information provided to them for nefarious purposes.

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Is Productivity Slowing Due to Employee Social Media Use?

Is Productivity Slowing Due to Employee Social Media Use?

Businesses have always attempted to optimize productivity for their employees in a variety of ways, but there are certain distractions that will always persist–especially in today’s incredibly connected world. One of these distractions is social media, and it creates the illusion of productivity when, in reality, it’s really not helping much.

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How SMBs Use Social Media

How SMBs Use Social Media

Social media companies are some of the most powerful entities in today’s world. Their ability to connect people with others of like mind or specific wants and needs often goes overlooked because much of the experience of operating online in today’s climate is adversarial. With the average user spending roughly two hours and 24 minutes per day on social media and messaging apps, companies can use that exposure to promote themselves. Let’s take a look at how small and medium-sized businesses use social media to their advantage.

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Facebook and Your Privacy (Part 2)

Facebook and Your Privacy (Part 2)

Wait! If you haven’t read part one of our Facebook privacy blog yet, you may want to do that before reading this one. If you’re ready, we’ll be taking an in-depth look at your Facebook settings to make sure that your account and its data are as secure as possible. If we’re being honest, protecting this kind of data hasn’t seemed to be one of the platform’s strong suits - and user privacy has been the star of many lists of concern.

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Facebook and Your Privacy (Part 1)

Facebook and Your Privacy (Part 1)

Two billion users strong, Facebook is one of the Internet’s most popular websites… which has frequently put the tech giant in the spotlight when it comes to how secure the data you’ve entrusted to them (in addition to what they’ve collected) really is. Today, we’ll discuss how you can access the information Facebook has on you.

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How to Use YouTube’s Full Capabilities for Your Business

How to Use YouTube’s Full Capabilities for Your Business

We all know how to use YouTube… find video, click video, watch video. Simple, right?

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Social Media: Take the Time to Connect

social media for engagement
Previously, we briefly looked at social media and how it interacts with the individual and business. This week, we take a deeper dive and examine how social media can drive traffic to your site and be used to promote your business. Social media is the prime method of online interaction with customers, but one that is often underdeveloped.
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Know Your Tech: Social Media

Know Your Tech: Social Media

You see the term “social media” thrown around all the time, but what does it mean for both individual users and whole businesses? Organizations that understand the importance of social media have a unique advantage over other businesses in the same industry, be it a way to attract more consumers or a way to protect against common security threats that find their home on these websites.

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