Software is an important part of any business’ toolset, and for small businesses, Software as a Service, or SaaS, is the most cost-effective way to take advantage of it. The most profitable companies in the world run on SaaS, and so too can your business. Let’s go over some of the most powerful solutions your organization can implement in the realm of software and how they can benefit your success.

The Big Three SaaS Applications

Since SaaS platforms are hosted in the cloud rather than on your company’s physical hardware, you can still reap the benefits without dealing with any hassle associated with hosting, management, and maintenance. In fact, the cloud in general can have a dramatic impact on your bottom line, provided you implement it intelligently into your business model. Let’s look at three ways SMBs can utilize SaaS platforms.

Marketing Automation

Small businesses can take advantage of marketing automation software to streamline processes that would otherwise be monotonous, repetitive, and time-consuming. This allows companies to automate a wide swath of marketing-related tasks like email marketing, social media management, lead generation, and customer segmentation. You can then use this information to launch campaigns that can help you fully realize the potential of these efforts.

HR Management

Human resources are notorious for having many time-consuming and wasteful processes in terms of energy. Some of the common issues businesses run into include employee onboarding, time and attendance tracking, payroll management, performance reviews, and so on. With SaaS, you can automate and manage these tasks so they are done more efficiently.

Project Management

How often are you stuck during a project implementation simply because many tasks are involved that all compound on one another? SaaS project management tools hosted in the cloud can help employees and businesses better manage their time and resources, allowing for seamless collaboration and file sharing at the same time. With clear processes carefully outlined in a project management solution, you can ensure that your projects are completed in a timely manner.

Can We Help?

If your business is ready to implement SaaS solutions, Dresner Group can assist with the process from start to finish. To learn more about how you can implement SaaS and change your operations for the better, be sure to contact us at (410) 531-6727.